“Tourism Is Soaring,” Travel Breaks Records In Tennessee
Visitors to Tennessee spent a record-breaking $30.6 billion here last year.
Speaking of visitors, Tennessee hosted 144 million of them last year. That’s 3 million more than in 2022. State tourism officials called the number “staggering.”
“Tennessee tourism is soaring, leading to benefits to Tennesseans,” said Mark Ezell, Commissioner of the Tennessee Department of Tourist Development (TDTD). “Thanks to our destination marketing organizations across the state, in addition to our leisure and hospitality businesses in this amazing accomplishment. The record growth is a testament to the strength, resilience, determination and efforts of our people and the work of our industry in bringing visitors to enjoy why Tennessee Sounds Perfect.”
“The record growth is a testament to the strength, resilience, determination and efforts of our people and the work of our industry in bringing visitors to enjoy why Tennessee Sounds Perfect.””
That last bit is a nod to TDTD’s recent brand refresh, which introduced the new tagline, “Tennessee Sounds Perfect.”
